what i see in VoLvO race
The Marina at BTP Jetty of Cochin Port is ready to receive the race yachts. Pavilions have come up in the Race Village adjacent to the Jetty. The advance teams of race yachts are busy setting up their bases at the Race Village for providing technical support on the arrival of yachts at Cochin.
That's what the officials says, but Kochi is still calm; just finished watching CNN Ibn, Times Now, NTDV and our favorite India vision, Asianet News, Kairali People and MM TV the Mumbai episode is just over, the next is Volvo, what’s Volvo race, not heard before by mallu’s but as a mallu I know what it Is, its some thing related to boat race…like our alappuza vallam kali, but the participates are foreigners and big Brands supporting them. Even our Tourism Minister said, one day Kerala will enter in to the International Tourism Map, once Volvo race enter the Kochi shores. Being a mallu I too want my “God’s Own Country” to adorn the International Tourism Map, either through Volvo race or Abhaya Case.
Mr Balan , Seniour Copy Director of an advertising agency asked me, "Is it strategically right to promote Volvo Race in Kochi at this point of time?", Heheh !!! "What strategy? What recession? There are few in the Top Brass of Kerala who have the right to sell Kerala, they know the strategy better than you Mr. Balan".
Manorama is coming up with a huge food court named “Ketchup”, Radio Mango is planning to go Live in the venue, Club FM planning for colourful entertainment, all the channels will be hanging around Kochi from 2nd Dec 2008 onwards.The organizers are planning for a Fashion show too, beauty of Kerala women may help the tourism to enter the International Tourism Map , Short cut!!!.
That's what the officials says, but Kochi is still calm; just finished watching CNN Ibn, Times Now, NTDV and our favorite India vision, Asianet News, Kairali People and MM TV the Mumbai episode is just over, the next is Volvo, what’s Volvo race, not heard before by mallu’s but as a mallu I know what it Is, its some thing related to boat race…like our alappuza vallam kali, but the participates are foreigners and big Brands supporting them. Even our Tourism Minister said, one day Kerala will enter in to the International Tourism Map, once Volvo race enter the Kochi shores. Being a mallu I too want my “God’s Own Country” to adorn the International Tourism Map, either through Volvo race or Abhaya Case.
Mr Balan , Seniour Copy Director of an advertising agency asked me, "Is it strategically right to promote Volvo Race in Kochi at this point of time?", Heheh !!! "What strategy? What recession? There are few in the Top Brass of Kerala who have the right to sell Kerala, they know the strategy better than you Mr. Balan".
Manorama is coming up with a huge food court named “Ketchup”, Radio Mango is planning to go Live in the venue, Club FM planning for colourful entertainment, all the channels will be hanging around Kochi from 2nd Dec 2008 onwards.The organizers are planning for a Fashion show too, beauty of Kerala women may help the tourism to enter the International Tourism Map , Short cut!!!.
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